Truth is people have always loved stories and paid for good storytelling. People now pay for Netflix for access to the best stories in the same way they enjoy sports for the storylines and watch movies, watch TV series and more.

The best print news and media is story telling. The best snapchat experiences are story telling (heck they call the feature stories!).

In a world of infinite choice of digital content where anything is one tap away, the only way to win is back to quality story telling. The best writers and journalists will be fine and can charge even. But no longer can someone just have a job where distribution is guaranteed, independent of quality. And that is scary.